Exciting Sessions at Education Summit 2021

You’ve seen the tracks now let’s dive into several exciting sessions to attend at next week’s Education Summit!
Join in virtually June 16th for Salesforce.org’s ninth annual summit addressing the future of education for the global community.

Kicking off the mainstage is a plethora of notable speakers and panelists for Education. Hear from Michelle Obama, former First Lady of the United States, in here inspiring conversation on education advocacy. Future scope the new models for EDU with Yuval Noah Harari, renowned historian and author, in a discussion addressing the world’s toughest challenges. Join the fight for equality with Bryan Stevenson, lawyer and social justice activist, in learning his thoughts for building a better, more inclusive society. #EduSummit21’s Mainstage will feature these and many more notable though-leaders in education – it’s just the start to the day of events highlighting global customer stories, community-driven innovation and inspirational use cases driving learner and institution success in a whole new way!

How Unity College Grew Enrollment with Technology: Creating Scalability & Mission-Driven Growth

Track: Recruitment and Admissions


Session Speaker:
Dr. Melik Khoury, President/CEO, Unity College


Accelerated innovation can happen even in a pandemic! Hear from Unity College’s President, Dr. Melik Khoury, on his team’s journey through digital transformation with Salesforce.org. With the power of Salesforce Pardot and FormAssembly the college’s recruitment teams sped up their response times with interested students and provided clear and trackable next steps. With change through technology, Unity College utilized the ability to automatically segment and distribute new interested students to the correct type of recruiter, making this small but mighty private tuition-driven institution grow in Recruitment and Admissions!


Bonus: Check out our blog on the Tools for Success – Spotlight on Forms to see how FormAssembly and form tools help educational organizations.

Giving Students a 360 View of the Campus Experience

Track: Student Experience


Session Speaker:
Luke Ifland, Salesforce Business Systems Analyst, University of San Francisco
Jesse Peterson, Salesforce Alliance Director, AMER, OwnBackup


A great campus experience equates to a great student experience. Hear how University of San Francisco (USF) enriched their student experience by tackling a myriad of challenges with the help of Salesforce.org! USF tackled their troubles with a toolkit comprised of Salesforce tools such as Sales, Service and Experience Cloud to build a user-friendly functionality for their students’ digital experiences – which means more engagement and more connections within the University. Touchdown!

Alumni & Friends: UChicago's Implementation of Experience with UC Innovation

Track: Advancement


Session Speaker:
Elizabeth Goodman, Director, Data Governance and Project Management Office, University of Chicago
Samantha Morales, Senior Director, Marketing, ARD Communications, University of Chicago
Kerri Gubricky, Director of Quality Assurance and Testing, University of Chicago


Imagine a website centralized with all the relevant resources your alumni and donors rely upon...wouldn’t that be wonderful! Well, this session is a dream come true as UChicago and UCI share how they developed a site for advancement and alumni relations. With Experience Cloud (formerly Community Cloud), you don’t have to dream it, but believe that you can go experience-first to create longtime supporters for your institution.

Integrating K-12 Communications & Operations to Improve Student Outcomes

Track: Institution Operations


Session Speaker:
Alexander Becker, Program Specialist, Work Based Learning, San Diego County Office of Education
Bridget Daly, Corporate Partnerships Manager, Oakland Public Education Fund


Optimization across institutions, no matter the size, is a vital process in our business of education. This session showcases the collective success of the San Diego Office of Education and Oakland Public Education Fund, who together serve over 800 schools and 500,000 students. These organizations addressed the unprecedented obstacle of the pandemic for impacted students with the help of Salesforce and Pardot by successfully transforming a variety of operational needs. Attend this session to learn the tips and tricks of dynamic content, segmented lists and corporate partnership management to support students and families through changing times.

Create Equitable Access to Education through Digital Transformation

Track: Digital Transformation


Session Speaker:
Kathleen Lueckeman, Chief Strategy Officer, Olivet Nazarene University
Andrew Hasik, Associate Vice President, Olivet Nazarene University
Ryan Spittal, Vice President of ONU Global, Olivet Nazarene University


All are welcome and encouraged to join this session on how Salesforce can help you create and embrace the cultural shift of digital – in creating a more equitable and inclusion process for transformation. Olivet Nazarene University’s digital transformation, with tools like Trailhead, Experience Cloud and Education Data Architecture (EDA), created a differentiator that exponentially increased enrollment – making the college more equitable and affordable. Any school can do it, join this session to learn how!

Small Team, Big Enrollment Success: Using the Power of Salesforce & Marketing Cloud

Track: Marketing


Session Speaker:
Jaime Rowe, Director of Marketing, Lebanon Valley College
Molly O'Brien-Foelsch, Chief Communications Officer, Lebanon Valley College


No matter the size, institutions big or small can delivery amazing, personalized digital engagement! Hear how the team at Lebanon Valley Division of Marketing and Communications made a big splash with their centralized, strategic marketing and branding by leveraging Salesforce and Marketing Cloud. Making marketing a collaborative conversation across the institution helped their team contribute to big enrollment success.

We’re so excited for next week’s #EduSummit21!
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